Update: The price has now dropped a few bucks less to deliver a new Amazon all-time low.
While Samsung did reveal its new pro model The Frame TV at CES 2025 with some notable new enhancements, you’ll still pay a premium for the existing models and likely even more for that one when it arrives on store shelves. This is where comparable frame-style models from brands like TCL come in – they delivers a similar picture frame experience with notable specs and typically much lower price tags. That said, the TCL 75-Inch Class QLED 4K NXTFRAME Google smart TV just dropped to a new Amazon low at $1,408.62 shipped, or $1,090 under the price it launched at in August of 2024.