Through the end of the day, B&H is now offering Apple’s 14-inch M2 Pro MacBook Pro for $1,949 shipped. This is a higher-end configuration with 1TB of storage, 16GB of memory, and an improved 19-core GPU. Both aluminum finishes are available, and the price drops from the usual $2,499 going rate either way. Today’s offer is a new all-time low at $550 off and beats the previous discount by an extra $150. We’ve never seen it drop below $1,999, either!

B&H isn’t letting Walmart have all the fun. Walmart may have made headlines by announcing it would be carrying Apple’s M1 MacBook Air as its first-ever Mac on official store shelves with a ludicrously low $699 price tag. But now the folks over at B&H are swooping in to match that all-time low. So if you don’t want to buy from Walmart, you can go over to New York’s favorite tech and photography online storefront and grab the 13-inch M1 MacBook Air at $699 shipped. All three styles are available as a discount from the usual $999 going rate, too.

B&H is offering one of the first chances to save on the latest M2 Max Mac Studio. The latest high-end headless Mac drops to $1,799 shipped with 32GB of memory and 512GB of storage from its usual $1,999 price tag. This is $200 off and matches our previous mention from back over Black Friday. It’s the first chance to save since, too. Today’s offer comes joined by the 1TB model at $2,049, down from $2,199. Head below for more.

We’re tracking some of the first discounts on the all-new M3 and M3 Pro MacBook Pros. Courtesy of B&H, there are a few discounts live on the latest releases from Apple, all of which come headlined by the 14-inch M3 Pro MacBook Pro at $1,799 shipped once the coupon applies in your cart. This is $200 off the usual $1,999 price tag and delivering one of the only chances to save since launching earlier in the month. It’s a match of the all-time low, and the first time the savings are available for all shoppers. We also just took a hands-on look at how the new Space Black package from Apple stacks up. Head below the fold, where we also break down the other M3 MacBook Pro deals at B&H this week.

B&H is now offering the best price yet on Apple’s new M2 Max Mac Studio. The refreshed form-factor is now arriving at $1,799 shipped to celebrate B&H’s 50th anniversary, with $200 in savings attached from the usual $1,999 price tag. This is still one of the first chances to save on the refreshed, second-generation Apple Silicon machine while also beating previous mentions by an extra $100. It’s a new all-time low, too. While you’ll have to do your shopping over at the authorized Apple retailer Expercom, today’s savings also continues over to some higher-end models that are as much as $440 off elevated configurations. Head below for more.

B&H today is getting in the back to school spirit with a new Apple savings event. Delivering a batch of price cuts across Apple’s Macs, as well as discounts on accessories for around your dorm, the savings today all come paired with free shipping. While you can shop everything in the sale right here, a particular highlight is dropping Apple’s 14-inch M2 Pro MacBook Pro to $1,799. Down from $1,999, today’s offer is matching the second-best price out there while also matching Amazon’s offer. It comes within $50 of the all-time low. You can read about the adjustments this time around in our launch coverage that also takes a deeper dive into the performance of the new M2 Pro chip, or just head below the fold for all of the details.