Update 11/30: Amazon is starting to price match at $679, as we expected. It appears Best Buy’s offers have now jumped back to $699 – Amazon’s listings are the only options for the $679 deal as of right now.
The brand new Apple Watch Ultra 3 finally got the $99 price drop we had projected for Black Friday this year, but it has now dropped even lower. We are currently waiting on an Amazon price match, which will almost surely happen at any time now, but Best Buy Amazon is now offering the best price ever down at $679 shipped – that’s $120 off and this is the first time we have seen all band options in all sizes marked down at the same time as well).
Best Buy, now in the final throws of its official Black Friday Doorbuster offers that are set to end tonight, just dropped Apple Watch Ultra 3 down to $679 shipped. Regularly $799, this is $120 off, the best price we have tracked online for Black Friday this year, and the lowest we have ever seen at $21 under the previous best.
- Apple Watch Ultra 3 Black $679 (Reg. $799)
- Black Ocean Band
- Apple Watch Ultra 3 Black $679 (Reg. $799)
- Black/Charcoal Trail Loop
- Apple Watch Ultra 3 Black $679 (Reg. $799)
- Black Alpine Loop
- Apple Watch Ultra 3 Natural $679 (Reg. $799)
- Anchor Blue Ocean Band
- Apple Watch Ultra 3 Natural $679 (Reg. $799)
- Blue/Bright Blue Trail Loop
- Apple Watch Ultra 3 Natural $679 (Reg. $799)
- Light Blue Alpine Loop
And, unlike the official Black Friday deals, you’ll find just about every single band configuration, as well both the Natural and Black titanium case colors, available at Best Buy down at $679 shipped right now. This includes the Alpine setups, the Ocean Band, and the 2025 Trail Loop models in both Black and Natural cases.
Considering Best Buy’s Black Friday Doorbusters are set officially end at 12:59 a.m. tonight before it flips over to its Cyber Sunday event, there’s no telling whether or not this deal will make it through the night and into tomorrow at this point.
Apple Watch Ultra 3 features:
- RUGGED AND READY TO GO — The ultimate sports and adventure watch is built to last with an extremely tough titanium case and a strong sapphire crystal display. Water resistant 100m — great for swimming, diving, and high-speed water sports.*
- BRIGHT, BEAUTIFUL DISPLAY — A large and advanced display that emits more light at wider angles — making it even brighter and easier to read.* You can also use the display as a flashlight.
- MULTIDAY BATTERY LIFE — Up to 42 hours of normal use and up to 72 hours in Low Power Mode.* Track a workout with full GPS and heart rate monitoring for up to 20 hours in Low Power Mode.*
- ULTIMATE RUNNING & WORKOUT COMPANION — Precision dual-frequency GPS, Pacer, Heart Rate Zones, Custom Workouts, running power, Workout Buddy powered by Apple Intelligence from your nearby iPhone,* and training load give runners, swimmers, cyclists, and athletes everything they need.
- SAFETY FEATURES — Ultra 3 can detect a hard fall or severe car crash.* If you don’t have cell service or Wi-Fi, built-in satellite communications let you text emergency services via satellite to get help
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