Update: Amazon’s new Fire TV Stick 4K Select streaming device is now up for pre-order at $40.
At today’s live Amazon Devices event in NYC, Amazon has now revealed the all-new Fire TV Stick 4K Select – a device it calls the “fastest streaming stick under $40.”
The new Fire TV Stick 4K Select is landing alongside a host of new Fire TV smart TVs today as well: Omni and the more affordable next-gen 4 Series and 2 Series.
- Maximize every pixel of your 4K TV with our most affordable 4K streaming stick yet—the Fire TV Stick 4K Select.
- The new Fire TV 2-Series, 4-Series, and Omni QLED TVs feature sleeker designs, better performance, and Omnisense technology which enables intelligent experiences across screen sizes and price points.
- Alexa+ is a world-class entertainment expert—going beyond search to give you tailored suggestions, find specific scenes in your favorite movies, and take you directly to what you want to watch across all your streaming services.
The new Fire TV Stick 4K Select runs on a new operating system known as Vega OS. Amazon says it helps you “maximize every pixel of your 4K TVs at an incredible value.” Alongside the 4K picture and HDR10+ support, the new model will “soon support Xbox Gaming, Luna, and Alexa+.”
Early Prime Big Deal Days Amazon Fire TV Stick deals
- Amazon Fire TV Stick HD $18 (Reg. $35)
- Amazon Fire TV Stick 4K $25 (Reg. $50)
- Amazon Fire TV Stick 4K Max $40 (Reg. $60)
- Amazon Fire TV Cube $100 (Reg. $140)

As for availability on the Fire TV Stick 4K Select on the new Fire TV smart TV models, here’s what Amazon had to say:
- The Fire TV Stick 4K Select is $39.99
- All new devices are available for pre-order today and starting to ship next month
- The Omni QLED Series comes in 50″, 55″, 65″, and 75″ models and starts at $479.99
- The 4-Series comes in 43″, 50″, and 55″ models and starts at $329.99; and the 2-Series comes in 32″ and 40″ and starts at $159.99.
- You can get access to Alexa+ when you purchase any of the TVs we announced today and additional select Fire TV devices, including Panasonic and Hisense models.
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