Back at the top of the year during CES 2025, Samsung unleashed its all-new The Frame Pro. A new, next-generation release to join the rest of the standard 2025 The Frame lineup, complete with 144Hz refresh rate, a wireless break out box, and some AI integrations like Live Translation. Alongside its latest QLED models, the new lineup along with the higher-end The Frame Pro is going up for purchase as Samsung finally reveals the official price of its latest smart TV-meets-wall art lineup.
The Frame goes Pro and debuts today
The new The Frame Pro comes in sizes ranging from 65-inches through to 85-inches and joins the new 2025 series The Frame models alongside the expansion of the Samsung Art Store – “together, these advancements offer more options than ever for art and entertainment lovers alike, giving you more ways to personalize your Samsung TV to your unique style and home aesthetic.”
Today Samsung is announcing the official pricing and availability of the new Pro model:
- 85-inch Class The Frame Pro: $4,299
- 75-inch Class The Frame Pro: $3,199
- 65-inch Class The Frame Pro: $2,199
As well as the rest of the 2025 lineup:
- 65-inch Class The Frame: $1,799
- 55-inch Class The Frame: $1,299
- 50-inch Class The Frame: $1,099
- 43-inch Class The Frame: $899
Both the standard and pro model Frame TVs are benefactors of some Samsung Vision AI tech this year as well, including everything from Click to Search and Live Translate to Pet Care and Family Care features – “detect and alert you when a pet or child needs your attention, or access real-time video footage for peace of mind wherever you are.” You’ll can also make use of the new Home Insights mode for “real-time notifications and a 3D Map View of all your smart home devices” as well as Universal Gestures:
You can even control your TV without ever touching the remote – just put on your Galaxy Watch and use “Universal Gestures” to pause your show, adjust volume, navigate menus and more.
The Frame Pro is the big-ticket item for 2025 in the lineup, featuring a “beautifully slim, customizable design” alongside a Neo QLED 4K display as well as being the first and only “Art TV to offer wireless transmission of all your inputs, helping you keep your space clean and clutter free” – it ships with a Wireless One Connect Box that “makes installation a breeze, allowing you to keep messy cables out of sight — even up to 30 feet away — so you can truly enjoy the TV’s gallery-worthy picture.”
Some other highlight features of the pro model include the following:
- Anti-Reflection with Matte Display
- Slim-Fit wall mount
- Motion + Brightness Sensor
- Dynamic Refresh rate up to 144Hz
Take a deep dive into the new features as part of our announcement coverage right here.
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